Director of Admissions and Enrollment
Benefits:
- 401(k)
- 401(k) matching
- Competitive salary
- Dental insurance
- Health insurance
- Paid time off
Director of Admissions and Enrollment
Are you a strategic thinker and a people-person? Do you thrive in dynamic environments, love connecting with families, and want to help shape the future of a vibrant school community? If that sounds like you, we can’t wait to meet you!
Primrose School of Wilmington is looking for a Director of Admissions and Enrollment to join our leadership team. In this key role, you’ll lead the charge in attracting, enrolling, and retaining a diverse and thriving student body—one that reflects and amplifies our mission and values.
What You’ll Do:
- Be the welcoming face of Primrose, leading prospective families through an engaging admissions journey—from first inquiry to their first day and beyond.
- Develop and implement a forward-thinking enrollment strategy to support the school’s long-term goals.
- Partner with the Regional Director and Executive Director to align admissions goals with our mission and academic vision.
- Retain current families through connection, communication, and community engagement.
- Manage the school roll up, wait list, and the student's matriculation through their time at Primrose.
- Promote the school’s story and value through thoughtful marketing and outreach.
- Represent Primrose at events both on and off campus—Open Houses, info nights, preschool visits, and more.
- Work closely with teachers to truly understand the classroom experience and enhance the admissions narrative.
- Build strong relationships with families, staff, and community partners alike.
What You Bring:
- 2 years of experience in education, preferably in a leadership or admissions role
- A strategic mindset with hands-on skills in enrollment planning, marketing, and data-driven decision making
- Experience leading teams and engaging volunteers
- Exceptional written and verbal communication skills
- Cultural competency and a collaborative, flexible, growth-oriented mindset
- Strong organizational and executive functioning skills (you love a good system!)
- A passion for early childhood education
We’re looking for someone who sees the bigger picture but also loves the day-to-day moments—whether it’s greeting a new family on a tour, brainstorming an outreach idea, or celebrating a child’s first day.
If you're excited to help grow something meaningful and be part of purpose-driven community, let’s talk!
Job Type: Full-time
Compensation: $35,000.00 - $42,000.00 per year
Primrose School of Wilmington at Medical Center
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